A short time ago I let you know that I was typing my blog entry using my brand new Macbook! Like I said then, I have really been loving the sleek, cool design of the black Macbook. Ditto that for all of my iPods! Apple Corporation certainly is a company that I believe is on the forefront of technology. They have come up with a branding that exudes coolness!

Have you ever walked into an actual Apple store? Unless you are in a large metro area, chances are maybe you have not. Well, let me please give you the scenario. Typically, the Apple store is located in a fairly upscale mall. When you enter the store, every single one of the products in their line is on display for the sole purpose of you coming in and screwing around with it to your heart's content.

Listen to an iPod, play with a notebook, watch a video on large screen, work with the OS, etc. etc! They also have tons of accessories that you can check out. Cool salespeople are wandering around to help you if you have any questions. There is NEVER any pressure to buy anything. It's basically like an unlimited huge electronic playground.

The basic demographic of people in the store is young, hip people, but anyone is allowed!!! I would say that the Apple store has the greatest number of "shoppers" per square foot of any store in any mall that I have ever seen! No matter what time or day it is, the store is always filled with people trying and buying cool products!

OK, where am I going with this story?

Well, I will tell you.

A little over a year ago I decided to buy some Apple stock. I didn't buy a whole lot. Just enough to have some fun with!

The stock seemed to almost always be going up. Of course not every day, but most days. When I had some more spare money, I bought some more. As the stock kept going up, I bought more and more!

Over the last year and a half or so, Apple stock has gone up over 50%!!!!

No as you know, I am not in the habit of giving financial advice. I am by no means a professional, nor am I licensed to dish out advice. But if you can read between these lines, I will tell you that I believe Apple will continue to be on a serious upward trend. I know they have some big plans for some new products. The iPhone is supposedly coming out this summer. This will be a big product. And their other products keep getting better and better. Their marketing is great!

So what I am saying is I believe there is still a whole lot of money to be made in the Apple stock. I certainly am holding onto what I have as well as buying more! If you have money to spare, I suggest you give it a try. But please be aware that Apple, just like any stock can lose money in the short run. So don't buy any unless you can afford to lose some money in the shortrun. I do believe that in the longrun it will be a big winner!

And if you're not certain, just walk into an Apple store if there is one near you. You will then be a believer!!!