Here's why you can't afford to miss TBSE 2008...
The economy is in the dumpster.
Oil is at an all time high and
the dollar is at an all time low.
Yet some dental practices are having
their best year ever and will
grow even more in 2009.
What makes them different?
Dear Doctor,
Wouldn't you like to learn the secrets to having the best practice possible, the happiest team, the most satisfied patients and the best life - no matter how the oil companies or crazy people on Wall Street behave? Then why not do what all the top offices in North America have been doing (and maybe not telling you about!)?
This past year over 3000 dentists, team members and spouses got together for what is now being called by everyone in the know the number one event in dentistry - the one with more explosive practice building information than all of the others combined. While others may try (unsuccessfully) to imitate it, the truth remains...
There is nothing in the world like TBSE!
Let's face it - times are tough. You've got to be careful where you spend your dollars these days. Well, there is no question that if you want to do just one thing this year that will make an unbelievable difference in your practice and your life, this is it!!
But please don't take just our word for it. Here is proof from actual attendees!
I feel like I can fly home without the plane! My practice increased 25 % last year, and my staff would mutiny if I didn't promise to bring them back!!
Cheryl Kantor-Goldenberg, D.D.S., New York, NY
You have elevated dental seminars to a new level!
Neil Hiltunen, D.M.D., F.A.G.D., North Hampton, NH
We came, we laughed, we cried, we learned. I'm ready to infuse these ideas and this energy back into our practice, not just Monday morning, but until next year when we get our "booster" at TBSE, "The Best Seminar Ever!!"
Dr. Richard Vanderbilt, Watsonville, California
TBSE breaks all barriers of a dental seminar!!
Heather Vickers, Ontario, Canada
The information was nonstop! It was like an action packed roller coaster that left us totally spent!!
Dr. Jeff Gosney, Edgefield, SC
I am 55 years old and a fellow in the A.G.D. This was absolutely the most energetic, upbeat, informative and imaginative seminar I have EVER attended! Some of the speakers were so dynamic that they have inspired me to make some MAJOR changes in both my practice and my life!
William R. Laney, D.M.D., Cherau, SC
We came with exceptionally high expectations and we were blown away. The meeting began on a high note and just kept climbing. Our staff is glowing!
Paul Silverman, D.D.S., E. Northport, NY
I expected the seminar to be good, but in reality it was the most super charged, mind expanding, inspirational, thought provoking three days ever!!
Sandra Gies, Spokane, WA
I finally found a seminar that cut out all the crap and delivered only pertinent information. Thanks!!!
Thomas E. Lapinski, D.M.D., Branchville, NJ
This seminar will change my life! It was the "Woodstock" of dental seminars!
Kevin Homer, D.D.S., Madison Heights, WI
AMAZING!! No wonder it's called The Best Seminar Ever!!
Cathy Jameson, Davis, OK
You have outdone and surprised all of my great expectations. The Best Seminar Ever!! How do you do it year after year after year??
Dr. Everett Heringer, Bismark, ND
It really was "The Best Seminar Ever!!"
Lorin Berland D.D.S., Dallas, TX
We laughed and we cried - you brought us back into a passion for our profession. TBSE ROCKS!!!
Barbara Trovato, Hatboro, PA
We actually have an entire file cabinet jam packed with many more great comments. We get faxes, letters and e-mail practically every day telling us how valuable TBSE has been to so many practices all over the country.
Because of that, we are now more inspired than ever to put together what is absolutely the greatest continuing education experience in the history of dentistry. And we're not about to rest on our laurels. Let's go on record by saying the 2008 seminar will be our best one yet! It won't even be close. It is our goal to continually improve to bring you the greatest seminar experience imaginable. So without delay, it's time to hear about what will definitely prove to be...
2008's Greatest Event In Dentistry!
and...The one that will push your practice over the top!!
When: November 13th - 15th, 2008
Las Vegas, Nevada
As you know, many factors go into having a successful dental practice. It takes clinical expertise, top notch management skills, an excellent staff, an open mind to new developments in dentistry, personal motivational skills, and the talent to put them all together. Our speakers are selected with all of these things in mind. Some speakers you will probably be very familiar with while others may be quite foreign to you. Well, they were all selected because they are the absolute best at what they do. And when you put them together...
the whole is truly a thousand times better than the sum of its parts.
Unlike most meetings, we are in the fortunate position of being able to pick and choose when it comes to speakers. We really could just sit back and have all names of star quality on the marquee. We could pad our lineup just so we could boast "sixty three of the greatest speakers in dentistry!"
But we take this stuff very seriously. And as you will see, we travel hundreds or thousands of miles to check out a speaker that may not be well known to dentists. But it pays off by allowing the greatest mix and most informative dental program on the planet, not to mention the most fun!
Have you ever noticed how most major dental meetings have a ton of speakers and one, or maybe two "keynoters?" Well at TBSE, EVERY speaker is a keynote speaker. At any other dental seminar, each of these speakers would be the top banana - the one where after wading through mediocrity, the whole crowd would wait in to try to get a glimpse of them. Here - everybody is a superstar! Why?
We want every single attendee to walk out at the end thinking
our seminar was the best three days of their lives!
Appearing at TBSE 2008:
In a special visit from the United Kingdom-
Dr. Robert Buckman:
Superior communication skills are the key to success, both personal and professional. No one teaches these skills more effectively than the irrepressible Dr. Robert Buckman.
An internationally renowned expert on interpersonal communication, Dr. Buckman is also one of the funniest speakers in the world. He combines a mischievous sense of humor with world-class communication training that set the standard for personal and professional development programs. Dr. Buckman's skills have been honed in some of the most challenging settings imaginable and his techniques are taught at hospitals and medical schools around the world.
In recent years he has parlayed his remarkable abilities into a series of successful television and video projects, including a medical training series with friend John Cleese of Monty Python fame, and the award-winning Discovery program Human Wildlife. His best selling books are a hit with readers around the world, and his speaking style is even more amazing! Dr. Buckman is excited to be doing a customized presentation for the dental field at TBSE 2008.
Laney Kay:
We would probably have a mutiny on our hands if Laney Kay were not invited back. The undisputed hit of TBSE 2007, Laney received an incredible and spontaneous standing ovation from the entire crowd when talking about, of all things, OSHA!! Funnier than any comedian on the strip and packed with great information as well, her 2008 talk on risk management is sure to be an instant hit. This is the best and most valuable information in dentistry presented in the most hilarious way possible. What could be better than having Laney return to TBSE with a brand new talk?
A totally new, spectacular event from the absolute best speaker in dentistry today-
Dr. Steven Rasner:
Could it be true? Or were we just prejudiced by his recent performance at TBSE that had the crowd cheering, crying, laughing, totally pumped up to bring their office to a higher level than they ever thought possible, and breaking into three spontaneous standing ovations....before he was even finished with his talk?
No doubt about it - Steve is a really special guy, and not only can he motivate the entire dental team like no one else, he can also give the entire office (even the doctor!) the tools they need to start their game plan the second they return home. But is he really the best?? Is he the guy that you should jump through any hoop to see? The answer is an unequivocal "YES!!!"
Do you suffer from "Not In MY Town" Syndrome? Are you sick of hearing dentists from Hollywood and Manhattan tell about their practices where every patient is a movie star, people come in begging for full mouth reconstruction, and the hygienist drives a Jaguar convertible with a license plate that reads "SMILE?"
Well then, welcome to Bridgeton, New Jersey, population 18,972. A town where unemployment is three times the national average. Where 25.1% of the inhabitants live below the poverty level. A town where the per capita income is $10,346 per year. A town ranked by Money Magazine as one of the "25 Worst Places To Live In The United States." A town where hardly anyone has dental insurance, and those who do have lousy plans. And a town where the most frequently heard phrase in a dental office is "Just pull it, Doc!!"
Amazingly, there's something incredible going on in Bridgeton, New Jersey, and it's happening in the office of Dr. Steven Rasner. Just like all of the other dentists in town, most of Steve's patients come in with a toothache, "lost filling," or some other dental malady, hoping to throw down fifty bucks for an extraction or some temporary fix. But the difference is, in Dr. Rasner's office they walk out with 50% down on a comprehensive treatment plan. And they follow through. Just about every time!
In a brand new talk just for TBSE, he'll show you how anyone can have the practice of their dreams and get the entire team to once again love the practice of dentistry!
Dr. Lou Graham:
Busy practitioner, internationally recognized lecturer, and past director of the University of Chicago Department of Dentistry - Lou is simply one of the most exciting, energetic and smartest lecturers in dentistry today. He studies the most cutting edge techniques, both through his network of top clinicians throughout the world and his role as a product developer and consultant for numerous companies. For TBSE Lou is doing a brand new presentation for the entire team and he is psyched! His programs are filled with an undeniable passion, great stories and tons of practical information. Find out why so many have called him "the newest rising star of dentistry!"
Here are just a few of the practice changing (and life changing!) things Dr. Graham will be talking about:
- A brand new technology that enables the entire team to communicate with patients in ways that you couldn't even dream of just a few years ago. This just released system is inexpensive, simple to use, educational, and will add tons of production to any practice!
How you can finally get rid of that sticky, stinky, gag-inducing impression material that patients hate and have better fitting restorations than ever - without buying an $80,000 CAD-CAM machine!
- Bonding a core or buildup is out! See what the leading dentists from across the world are doing - and do it in your town Monday morning!
- A simple way to get patients to thank you for the rest of their lives and send everyone they know to your door!
- You want to remove all the decay, but not too much tooth! Here is the final and best answer to that age-old dental dilemma: "When do I stop drilling?"
And you better believe that if a new technology springs up anywhere on the planet between now and November, Lou will be there to tell you about it! This is a very special TBSE appearance that you do not want to miss!!
Fred Joyal:
Who could possibly know more about the mindset of the dental patient than Fred Joyal, the founder of 1-800-DENTIST? Probably no one! Here are just a few of the things this dental pioneer will be discussing-
Making the transition from maintenance service provider to enhanced lifestyle provider.
Understanding the consumer attitude about dentistry.
Marketing strategies that will make you say "What recession??"
The path to a successful team mindset & greater staff retention.
How to cultivate patient loyalty (and why!).
Understanding the lifetime value of your patients.
The importance of timing in marketing.
Maximizing the conversion from a phone call into an actual patient.
Creating a practice environment in which patients feel comfortable and willing to accept treatment.
We are so excited about having this dental pioneer and marketing genius on the 2008 lineup. He is absolutely one of the most knowledgeable, creative thinkers in the business and will fill you with so many great ideas you may get writer's cramp!
Christine Dumas D.D.S.:
Dr. Dumas is one of the world's most sought after and exciting dental speakers. A reporter for NBC Network News and spokesperson for some of the largest corporate clients in North America, Christine is sure to motivate and inspire the entire office. Besides dentistry, she'll talk about the latest trends in health and lifestyle while teaching cutting edge information that every dental office needs to know.
Dr. Dumas has been on Oprah, The View, NBC News and many more - and her commitment, energy and compassion will have you excited about the health of your practice, patients, and yourself! This is the kind of stuff you will only find at The Best Seminar Ever!
Christine Cashen:
Fasten your seatbelt and enjoy the ride. Christine Cashen delivers a fast–paced, hilarious program with useful content that makes her a sought after speaker worldwide. For more than 10 years, she has jazzed an amazing variety of audiences throughout the United States, Canada, South Africa and Australia. Christine, who holds degrees in both Communication and Education, is an authority on sparking innovative ideas to handle conflict, reduce stress and energize employees.
What makes her unique is the "real" factor. Whether talking about her "hottie engineer" husband, pet peeves or growing up in an Italian/Irish household, audience members can relate to her experiences, struggles and lessons. She combines a down-to-earth attitude with a colorful artistic streak. Comments from audience members such as "I feel like I've known her forever," "we must take her back to our workplace" and "it felt as if Christine was speaking directly to me," are a testament to her effectiveness and style. She is psyched for her first TBSE!
Debra Engelhardt-Nash:
Debra's talk is called "Successful Strategies for Peak Performance -Take Your Practice to The Top!" - and it is a topic she is uniquely qualified to teach. A former advisor to Nordstrom (she helped develop their world famous "Personal Touch" service), Debra was actually plucked out of the audience at a Pride Dental Institute Seminar to become one of their consultants. The first to apply these customer service concepts to dentistry, Debra upped the ante considerably when she teamed up with renowned clinician Dr. Ross Nash to achieve another first - the integration of Peak Performance and the practice of dentistry.
These days it seems like not much is new in practice management - just the same old people recycling the same old ideas. Well, Debra couldn't agree more. But she is prepared to show you something that every attendee will be able to immediately use starting Monday morning! Debra believes that every dental office already has the key elements in place for explosive growth. Best of all, what she teaches isn't even about more new patients or all kinds of crazy marketing. It's about the knowledge and commitment to show your existing patients what they can and should expect from your office in ways that will take you to all new levels! She calls it "maximizing what you already have to minimize your external dependence" - and it's a brand new presentation just for TBSE that you surely don't want to miss!!
A very special first time appearance by-
Jay Geier:
Founder and President of The Scheduling Institute, there is no one in the world that knows more about converting "potential patients" into "real patients" than Jay Geier. His talk will not only teach you and entertain you, but it may very well shock you as you learn what really goes on behind the scenes in most dental offices - including yours!!Jay will be doing something at TBSE that you have never seen at a dental seminar, or any seminar for that matter. It will astound you, shock you, and probably teach you more about your office that you could ever believe! No question about it - you gotta be there!
The incredible return of:
Gary Zelesky!
If anyone has ever been impossible to describe, it's Gary Zelesky. So we decided to let some of our past attendees do it for us:
"Gary was the most motivating speaker I’ve ever heard. I have listened to many speakers in my dental career, and none have touched me the way Gary did. He alone was worth the price of admission."
Dr. John York, Arab, AL
"Gary Zelesky should be cloned and sent all over the world!"
Debra D. Webber, Sparks, NV
"You need to have Gary Zelesky every year!!!"
Beth A. Kent, Hale’s Corners, WI
"Gary Zelesky was fantastic - I've never heard such a dynamic speaker. He can make you laugh and cry in the same breath!"
Carey Norton, D.M.D., Dacula, GA
"Gary Zelesky was worth the 2500 mile trip!"
Dr. Steve Goldberg, Augusta, GA
"Gary Zelesky - thank you, thank you, thank you!!"
Mary E. Conley, R.D.H., B.S., Spokane, WA
There are actually many many more comments like these, but you get the idea. We'll even go out on a limb and say that Gary Zelesky's presentations at the two previous TBSE's have been the best presentations ever at any dental seminar in history! Not only did he get the loudest and longest standing ovation in a weekend filled with standing ovations, he got THREE of them!!! After he spoke, the line just to say hello to Gary snaked all the way through the halls of the conference center.
Simply put,
Gary Zelesky is one of the most powerful people
you will ever meet in your life!
What he talks about is impossible to describe in print. Seeing him live is an experience that you will never forget. After seeing a presentation by "The Z Man":
- Your outlook on the practice of dentistry will completely change (you will gain insight you never even knew existed!!).
- Your staff will never quite be the same (they will understand the true meaning of team play and patient satisfaction).
- Your life will be touched in a way that you will never forget.
Best yet, for 2008 Gary is doing a totally new presentation based on his runaway best-seller called "The Passion Centered Professional." So how about it? Has the passion for dentistry started to wane for you and your team? Have the tough economic times caused a little bit of a drain in your practice? Could everyone use just a little bit more of an "attitude adjustment?"
Remember - there are three kinds of people in the world - those who make it happen, those who watch it happen, and those who sit around and ask...
"What happened??"
The choice is yours. And to be one of those who "make it happen," you just gotta see the incredible presentation of Gary Zelesky at TBSE 2008. It is absolutely not to be missed!
The Madow Brothers:
Yes - Drs. Richard and David Madow (the two crazy dentist brothers) are not only there to make sure that you have the most fantastic time of your life, but when we take the stage, we do things that have NEVER been done before at a dental seminar! Just ask anyone who has ever been to TBSE! You simply need to experience our "show" for yourself. You've never seen anything like it! Don't believe it? Just go to www.youtube.com/themadowgroup. Then you will know that this is no ordinary dental experience!
Plus -
More surprise speakers to be announced!
Right now the remainder of the lineup is being kept under wraps, but you can be sure that once the whole thing gets out, the sellout will be guaranteed!
So how about you? Are you ready to
Pump up your staff, increase your income, and
renew your love of dentistry??
Then you just have to come to TBSE 2008!
To sum things up, here's what you'll experience when you sign up for TBSE 2008:
Three days with twelve of the top speakers in dentistry!
20 hours of AGD recognized CE credit!
Idea sharing with dentists and staff from all over North America and the world!
Superstar unannounced VIP's to network with! The place will be swarming with them! (The world's top dentists always seem to show up at TBSE!!)
Limited edition 2008 TBSE t-shirts for everyone!
Hand picked quality exhibits - try out all of the latest gadgets!
Any other goodies that come up between now and then!
Planning an office trip this year? Make this the one. Your office staff will be thanking you for the entire year! Just ask the offices that continue to come back year after year after year. Of course, you are welcome to come by yourself or with a spouse and a few key staffers, but we have found that when an entire office makes the trip, the results are unbelievable!!
And here is one more thing that makes TBSE different. Since so many of the other big seminars usually have speakers, exhibits and registration on different floors, dental teams wind up being scattered all over the place! At the end of the day, everyone's tired and no one is having any fun. At TBSE you won't miss a single speaker! Everyone stays in one gigantic room the whole time so teams can learn and grow together. It is impossible to describe the spirit at TBSE - there is nothing else like it in dentistry!
We are excited that TBSE 2008 will once again be held at what is considered the number one convention hotel in Las Vegas if not the world - The Las Vegas Hilton!
One of the original Las Vegas mega-hotels, The Hilton has been completely remodeled - from the beautiful marble floored lobby to the modern guest rooms. Yet it still retains the classic Las Vegas vibe dating back to when Elvis Presley set a world record for sold out dates there. It is one of the largest hotels in Las Vegas, yet manages to keep the personalized service and attention to detail that the Hilton brand is famous for. And best of all, the Las Vegas monorail stops right inside the hotel, connecting you almost instantly to The MGM Grand, The Venetian, The Flamingo, Bally's/Paris, and The Planet Hollywood!
We believe that it is important to get the most for your money at a dental seminar, and TBSE consistently presents the largest lineup of speakers that will improve your bottom line. Not only will you see eleven fantastic speakers in just two and a half days, you'll get twenty CE credits just for attending. It would cost tens of thousands of dollars to get this kind of education should you attend these programs separately, and it would be worth every penny. Why pass up this opportunity to get it all in one location and have a fantastic time while you are doing so?
But please act quickly because TBSE sells out every year. We don't even do much marketing any more because of the fantastic word of mouth this meeting receives. The regular price is just $1397 for doctors and $497 for team members, and is certainly worth much more than that!
But since we still have a few more details to wrap up and a handful of spectacular speakers yet to be announced, we have decided to give you the opportunity to attend at an unprecedented price. If you sign up by June 30, 2008, doctors may attend TBSE for just...
$597!!
No, that is not a misprint! Doctors can attend the number one event in dentistry - all three days of it - for just $597!! Team members and spouses can join in the fun for only $297 each! There is nothing like having the entire office on board as they enjoy the best event in dentistry and really come together as a team. But yes, we will be strict on the date of June 30, 2008. After that, all bets are off and you'll need to pay regular tuition.
Our goal is to present the finest continuing education dentistry has to offer, in the most relaxed, entertaining, and fun atmosphere, and still give you a chance to enjoy your trip. You will have time to take in the night life, shop 'til you drop, have a fabulous dinner, or just relax and be pampered - do all of the things that make this a total experience. Yes, we want this to be three days you'll NEVER forget! Our philosophy is if you're having fun, you and your staff will learn more and return home fresh and enthusiastic.
You see, this stuff is real exciting! And you shouldn't have to gamble with your money and your education. We're doing everything we can to make this the finest, most educational and most exhilarating experience offered to dentists and their staff members this year!
Still with us? Then why not take advantage of this incredible offer while it still lasts? If you wait until the entire lineup is announced, you'll either be paying full rate or we'll be sold out! Also, if you reserve your space now and book your rooms right away, you will be guaranteed rooms at our special low rate - just $155 per night! This is an incredible rate for one of the top hotels in the country. If you wait, you may be staying at The Motel Three! Plus, you have until July 1, 2008 to add or subtract people from your list just in case there are any schedule conflicts.
At the regular tuition of $1397 for doctors and $497 for staff and spouse this would be a bargain. After all, where can you get twenty hours of the best continuing education all in one fantastic location for that price? Certainly not at some "association meeting" where you'll need ten cups of coffee to stay awake.
But at this once in a lifetime tuition
it's an absolute no-brainer!
So mark your calendar and call TODAY to reserve space for you and your staff. It will be an experience you won't forget! Call now to reserve you space at this special low rate -
1-888-88-MADOW
If you are not within the United States (that's right, we get offices from all over the world coming back year after year!), please call 1-410-526-4780. We can't wait to see you there!!!
Sincerely,
Richard H. Madow, D.D.S. David M. Madow, D.D.S.
P.S. This is the beginning of a new era in dentistry - one where the super charged practice will have a huge advantage over the competition. Some health care economists are predicting a "shake-down" where only the best run offices that stay current will even survive. When the dust settles, dentists who keep up will attain success like it has never been seen in our profession!
With all the changes going on in dentistry and the economy the way it is, staying ahead by attending the finest in continuing education is a must! Here's what Darrell Cain, C.P.A., the most brilliant financial mind in dentistry, had to say about TBSE:
"At this point in time, dentists need to be ready to maximize every opportunity to grow their practices and teams. Attending quality continuing education that is stimulating, entertaining and incredibly educational is the best investment you can make in your practice and yourself. That's why I'm urging you to attend what is now known among the insiders in dentistry as TBSE - The Best Seminar Ever!"
P.P.S. There is absolutely NO QUESTION that we are the number one seminar in the dental profession. Yes, that is a very bold statement. But there is a way we can back it up, and here it is:
If after attending day one of TBSE, you do not think that it truly lives up to its name as THE BEST SEMINAR EVER, let one of our team members know and we will refund your entire tuition on the spot - no questions asked!
There is no other meeting in dentistry that makes this kind of offer. Why??? Because there can only be one best - and TBSE is, without a question, THE BEST SEMINAR EVER!!!!
P.P.P.S. Please remember that TBSE always sells out. Once this letter hits, we are expecting the phones to be ringing off the hook. Make sure you call 1-888-88-MADOW before June 30, 2008 to get your special tuition of $597 for doctors and $297 for team members and spouses. We look forward to seeing you in Vegas!





