A frequently asked question / observation we often get at our seminars:
“You guys are up here stressing customer service, treating every patient like they are the most important person in your practice, never putting anyone on hold, listening patiently, etc…
Unfortunately you have NO IDEA what it is like to be in the front desk hot seat. What are we supposed to do when we have a patient on the phone and the other line keeps ringing? What if there is a patient waiting at the front desk to talk to us? Doesn’t a live person deserve priority? It’s not easy to juggle five things at once you know….”
If your office is frequently in this situation – congratulations! You are busy! People want to come to your practice! Way to go – you must be doing something right!!
But if the front desk is constantly slammed, you are losing new patients left and right. Possibly center too.
Doctor – it may be time to crowbar your wallet open and invite another talented team member in. And the good news is – that team member will pay for themselves many times over!
Think about what a great front desk team member would earn. Then think about what a lost new patient costs your practice. (By some estimates it $10,000+!) This is what’s called a no-brainer!!
Staff up, offer the best customer service possible, and watch your practice grow!!