Okay – time for another restaurant story. It’s a quick one that can have some serious implications for your practice! At checkout in a local Baltimore lunch spot: “Would you like anything to drink?” “Yes – coffee please.” “We don’t serve coffee here – but a lot of people ask for that.” Okay – just […]

A simple lesson. Yes.

The answer is “NO!” Now what is the question? A short time ago we were at lunch with a coaching client at a Chinese restaurant near their office. (Some of the best ideas are generated during lunch meetings!) They were excited to take us there because they were a “regular” and knew we would get […]

His Fly Was Down

Recently our friend Sally got to meet a Nobel Prize nominated physicist. She said that he was incredibly intelligent, articulate, funny, charming, and if that’s not enough, really good looking! But what was the main takeaway – the think she mentioned first and couldn’t stop talking about? His fly was down. There is a thing […]

A simple thing to remember…

As dental people, we see all kinds of folks in our practices. And many (possibly most?) are extremely kind and appreciative. But then there are others who are almost impossible to please. They can be combative, grumpy, or downright nasty. And that is why we always need to remember something. Many of our patients would […]

Slightly disappointed

Yes – we are slightly disappointed. In your office? Maybe. But it’s okay – it’s not too late. You see, a few weeks ago we set out to call a bunch of practices that have attended“TBSE – The Best Seminar Ever” recently to get their opinions on some things. But the project was pretty much a […]


Is there trouble brewing at your office in the form of patients not accepting their treatment? This may be the reason. One hundred years ago, Schlitz Beer (remember Schlitz??) became the number one selling beer in the country by running a radical marketing campaign. Their ad detailed how Schlitz beer was actually made. Since no […]

Say this, not that…

SAY THIS “We would love to see you as a patient in our practice! Would tomorrow at 3:00 PM or Tuesday at 11:00 AM be better for you?” NOT THAT “Would you like to make an appointment?” SAY THIS “I know what the problem is and I can help you.” NOT THAT “This tooth needs […]

This word is now officially banned from your office

The Adventures Of Huckleberry Finn by Mark Twain. James and The Giant Peach by Roald Dahl. The Diary of a Young Girl by Anne Frank. To Kill A Mockingbird by Harper Lee. The Color Purple by Alice Walker. What do these books, and hundreds of others have in common? True, they are all classics. And […]

Winner or Whiner? Take the test.

Winner or Whiner? Take this quick quiz to find out! WHINER Complains about the team – they don’t work well together, they don’t have an “ownership mentality,” they complain and bitch, yadda, yadda, yadda…. WINNER Hires the most exceptional team around, gets them the proper training, and pays them well. Bad apples are not tolerated. WHINER […]