Who is your biggest competition? At our live (now live online) events, many dentists tell us about their competition. "In my town it seems like there's a dentist on every block!" Sometimes it's a different…
What is this trend on using names to define personality types? There seems to be a trend of using specific names to define personality types. We're not big fans of that usage. But (there's always…
Are you using "The Blue Sheet?" Nothing says more to a patient than letting them know you truly care about them, that they are a real person (not just a mouth), and that you remember…
What does a treatment plan and the new iPhone have in common? Have you seen the new iPhone 12? It's pretty sweet. It's got 5G, a fantastic camera that does all kinds of neat things,…
November Dental Marketing Tips Check out these marketing tips for your dental office for the month of November. We share ideas to help stay abreast in today's dental field. The Madow Center also shares some…
Fee Sensitivity Recently we have received a lot of communication about fee sensitivity. Dentists are worried that patients will leave them for a cheaper dentist down the street. Patients are trying to cut deals. And folks…
Guidelines for Saying "Yes" and "No" Yes, yes, yes. No, no, no. | Guidelines for which one to say. Do you remember that Flintstones episode where Fred had a double who could only say “yes”…
Eight Mistakes Dentists Frequently Make We're dentists just like you, so we know what it's like. Mistakes are frequently made. For example, you want to make some simple changes in your practice, but you have…
Here we are in the final quarter of this interesting year. There is still some time to take steps to ensure that you end the year strong, and here are some ideas with you to…