Congratulations!

Do you recognize the woman who is addressing the crowd in this picture?

Okay – it’s out of focus, a wide shot, and taken from behind. So getting this right is a longshot at best! But it’s the only shot we had!!

So in the 99.9% chance you don’t know who this is, we’ll tell you. It’s Madow Powerhousemember Dr. Emily Letran addressing the graduates of the UCLA School of dentistry this weekend.

Dr. Letran is a pretty amazing person! Small in stature, soft-spoken and very humble – she is one of the coolest and most impressive dentists we know!

Dr. Emily owns three extremely successful practices in Southern California, one of the most competitive and insurance driven parts of the country. She also balances her busy practices with the challenges of being a mother of three. Most amazingly, she is a native of Viet Nam, didn’t arrive in the US until 1981, and in 1993 graduated with both a DDS degree and a Master of Science in Oral Biology! Pretty incredible.

She continues to take tons of CE and is involved in many dental organizations and societies. Dr. Letran is a winner in every way!

As a Powerhouse member, we have gotten to know Emily pretty well, and it is safe to say that one of her many secrets to success is having a fantastic team.

Dr. Letran treats her team respectfully, trusts them, challenges them, and empowers them to take active roles in constantly improving the practices. The result?

Emily’s team members love her, respect her, and would take a bullet for her! They take the success of the practices just as seriously as she does.

Having a fantastic dental practice involves putting together many puzzle pieces in just the right way, and of all the pieces, building a “dream team” is one of the largest ones! Take Dr. Emily Letran’s advice and make sure that your team is not just great, but truly superb.

If you would like to learn more of Dr. Letran’s success secrets along with those of hundreds of the most successful and dynamic practices across the country, it’s time to join Powerhouse!!

As a member, you will interact with the greatest minds in dentistry, learn practice building strategies from the best dentists and team members in North America, receive special exclusive educational materials from us (The Madows) that no one else gets, and much more – all from the comfort of your office or home.

It’s less than the fee for a prophy, so you can certainly afford it. Actually – you can’t afford NOT to join! Check it out here and then give us a call at 1-888-88-MADOW.

Don’t let another month go by without creating the practice of your dreams!! Call 1-888-88-MADOW now!!

And congratulations to Dr. Emily Letran and all of the other fantastic dentists, team members and dental educators who are Powerhouse members!!!

Do This During Your Dental Exam And Be More Profitable!

Let’s make your practice more profitable!

Last week we talked about reaching out to the new residents in your area because they are the most likely people to be looking for a new dentist.

Today we’ll talk about something you do every single day – notably the “dental exam,” and how you can actually use it to increase profitablitity! Whether it’s a short one in the hygiene room or a full blown exam in your treatment room, do you know if you just tweaked the way you did a few things, you could drastically INCREASE your income without investing a single penny in your practice?

Here is one idea for you to try next time you are doing an exam and charting…

use regular language that your patient can understand!

What do we mean by “regular language?” OK, let’s say you are examining and your trusty assistant is recording your notes. You call out “#12 DO amalgam, recurrent caries with possible periapical lesion on radiograph.” 

Well, that may be the correct language for charting but your patient hasn’t the foggiest idea what that means. Sounding like a smart doctor in this case will get you nowhere – your patient will likely not even be paying attention to you.

But suppose you called out “#12 DO with large old leaking silver filling and some decay and infection (yes doc, dental caries is an infection) in the tooth as well as in the surrounding bone. Immediate treatment is necessary to reverse the infection.”

Which way do you think would elicit a response from your patient asking something like “Doc, that sounds serious… what can we do about it?” 

Of course the second would! Can you see that just a little change in communication will get your patient actually WANTING and appointing for the treatment you provide.

Now this was a very oversimplified example. But we have tons of ways to improve the way you do an exam that will practically guarantee immediate practice growth.

Do you know there is…

  • A simple question to ask so that your patients will always be comfortable in your practice?
  • Something to do during every exam to let your patients know of treatment they need before you actually tell them?
  • A “no-brainer” way to double your hygiene production?
  • A crucial way to begin every exam so your patient knows you are the best dentist they have ever seen?
  • A way to “frame” the medical history update to set you apart from all other dentists in your area?
  • Something to say out loud to your assistant during the exam so your patients will never say “it’s just a check-up” again?

Doesn’t it make sense to fine tune what you are already doing (the oral exam), and do it at a level that is superior to any other dentist out there?

We certainly think so.

Onward.  For 50 minutes this evening (beginning at 9PM Eastern) we will be getting together for one of our private Powerhouse teleconferences. We do them once a month. Tonight is the night that we will be talking about the secrets to doing a “healthier” and more profitable exam. Think this is going to be rehashed old stuff? Well, if you think so, please clear your mind and think again. It’s going to be great information so bring your pen and paper!

Want to start making more money beginning first thing tomorrow morning? We will give you specific ways on this call this evening.  We have a spot reserved for you. And bring your key team member(s) if you like!  Call 1-888-88-MADOW right now and we’ll explain how you can access the call!

BONUS!!! BONUS!!! BONUS!!! Mention the words “PROFITABLE EXAM” when you call and we’ll also give you the link to our latest Powerhouse video “The Oral Exam – Supercharge It!”  This video is only about 30 minutes long but it just may change the way you practice forever! You can be watching it right now!

Want in on tonite’s call (and the link to the video)? Call 1-888-88-MADOW now and we can get you going!

What will you be doing this evening? We hope you’ll be spending 50 great “practice building” minutes of it with us!

Make Your Exams More Powerful!

Whether you are a dentist, dental assistant, dental hygienist, or a member of the dental business team, you know what goes into a dental examination. Or do you?

We typically think of an exam as the time we gather data to properly diagnose our patients. But it is also the time we set the stage for treatment acceptance, future referrals, and lots of other important stuff.

If you have been to one of our “Have Fun, Love Dentistry and Prosper” courses, you probably saw a simple tip on adding something to every exam which gets our patients to actually ask US to have their teeth whitened! Here’s a brief version.

First, take your good old Vita shade guide and arrange it from lightest to darkest – B1 A1 B2 D2 A2 C1 C2 D4 A3 D3 B3 A3.5 B4 C3 A4 C4.

Now, as part of the exam, let your patient know that you will be recording a baseline shade of their teeth. Have them hold the Vita shade guide in their hand and give them a big mirror to watch all the action.

When you show them that their tooth # 8 is a shade A 3.5 or so, be sure to point towards the B1 end and let them know that your bleaching patients in many cases have teeth lighter than that! (For extra effect you can show them the 010 “toilet bowl white” tab, but don’t make any promises!)

At this point – many patients will actually turn and ask YOU if you can whiten their teeth! And we all know that patients who have had whitening not only show their brand new smile to everyone they know (referrals, anyone??) but they also are more prone to further cosmetic procedures. Yeah!!

And the cool thing is  – recording a baseline shade should be a part of the normal exam anyway!

Recently we recorded a DVD entitled “The Oral Exam – Supercharge It!” It’s part of our Powerhouse program, and in this DVD…

fourteen more tips and techniques are revealed so that your exam becomes much more than a “checkup” –

it turns into a low pressure, non-confrontational referral and treatment completing machine!!

In it you will learn how saying some very simple things during the exam can make it one of the most powerful tools in encouraging your patients to love your practice, get their treatment completed and refer their friends and family!

Stuff like:

  • A simple question to ask so that your patients will always be comfortable in your practice!
  • Something to do during every exam to let your patients know of treatment they need before you actually tell them!
  • A “no-brainer” way to double your hygiene production!
  • The crucial way to begin every exam so your patient knows you are the best dentist they have ever seen!
  • Why the medical history update can be the most crucial part of every exam!
  • Do this and your patients will never say “it’s just a check-up” again!
  • And much much more!

It’s a great DVD, and we would like you to have it!

It’s all part of our Powerhouse program. Members get a monthly exclusive DVD loaded with practice building information, a monthly teleconference where members across the country brainstorm and share great ideas, a monthly article or blog to use in your patient newsletter, blog or email, free admission to our yearly “Powerhouse Live!” meeting, and more!!

It’s a ridiculous bargain at just $99.00 per month, and just to show you how great it is, we would like you to “test drive” it for free this month.

That means you will get the DVD called “The Oral Exam – Supercharge It!!” and admission to this month’s teleconference at no charge!

Then in May we will start with the regular $99.00 per month membership. There are no obligations and you can quit at any time.

But you won’t – because for the price of a prophy and exam, Powerhouse members have access to the best income producing, practice enhancing information in dentistry!

To grab your free DVD and get started with your trial, please call 1-888-88-MADOW right now and we’ll get it right out to you!!

Don’t miss out – for more information and your free DVD, call 1-888-88-MADOW now!

Were 200 Dentists Wrong?

Thanks to the over 200 dentists and team members who participated in our Powerhouse call last night. We kicked off 2012 with TONS of ways to make this one your best year EVER! And we mean TONS of ideas! Our heads were spinning and we finally had to stop because we had run out of time. If you are not yet a Madow Powerhouse member, call us and we can get you signed up (takes 30 seconds) and then you will be able to listen to the recording of last night’s call! There are tons of advantages to being a Madow Powerhouse member! When you call, we will tell you!

Secondly if you REALLY want to make this your best year ever, why don’t you invite us (The Madow Brothers) into your office for a full day of coaching and brainstorming with you and your team? We will give you so many ideas that your practice should explode (in a good way) in a very short time! In-office coaching is becoming one of our most popular services and is really booking quickly. Call us so that we may custom design a day for you and get it on the calendar!

As you can see, we are ready to make 2012 your BEST year yet! Come on, let’s do it! We have been teaching dentists and team members how to become more successful for over 22 years now! Call us today at 1-888-88-MADOW! “We can help you!”

May We Tease You?

Yesterday we told you about tonight’s call where we will be discussing

“THE 14 WAYS TO MAKE 2012 YOUR BEST YEAR EVER!”

Join the call and we will also give you the original DVD with the same title!

Since that was announced we have been flooded with calls from people asking:

“Can you please just tell me some of the 14 ways to make 2012 my best year yet?”

So just for you, here is a “tease” of what some of those ways are!

The number one way to quickly supercharge your practice and have it full of people who want and need your dentistry!
To grow the practice you must expand capacity. Here’s a simple way to do it that will take you just a few minutes!
Something you should be doing for every patient – you’re probably not currently doing this! Why not?? It will grow your practice and your patients will thank you for it!!
There is something right in front of your nose that is worth TONS of practice income! What to know what it is????
2012 is the year of the _______ _______! You better find out what this is if you want to keep up!
Spend one hour doing this right now and it will pay off all year long!
And much more!
So are you ready to make 2012 the BEST year yet in the history of your practice.?

On tonight’s Madow Powerhouse call and we are going to be revealing our new secrets about how to seriously increase your profitability. Ways that will get you and your team will get so fired up that 2012 will eclipse anything you have ever seen or done!

Our Powerhouse Group is made up of forward thinking dentists and team members like you! We all help each other grow like crazy. The calls always fill up. There may be still time to reserve your spot but you gotta ask fast!
There is NOTHING else like this in dentistry.

And guess what? The “rewards” of being on this call have even gotten better! If you call us right now to get on tonight’s call, we have an incredible bonus package we will send you as a “thank you!”

Take a look inside the package we will be sending you:

1. DVD: “How to Never Run Late” by The Madow Brothers – This video answers the age old question “How can we stay on time and not upset our patients ever again?” It’s a fun watch for the entire team. And you will become the office that is always running on time!
2. DVD: “Can We Stop Cancellations and No-Shows?” by The Madow Brothers – Can we stop them? Well, most likely not 100% since we are dealing with human beings. But can we minimize no-shows and cancellations so they no longer affect our bottom line? You bet we can. Just watch this video and you’ll find out how!
3. DVD: “Don’t Just Reduce Your Overhead – Slice it and Dice It!” by The Madow Brothers – We are always so concerned about production and collections but is there another way to increase your profitability? Just take a look at this video and you will find out. We give you so many things to cut down or eliminate that your head will be spinning. And your wallet will be GROWING!!!
4. DVD: “Twenty-Seven Ways to Get More Facebook Likes!” by The Madow Brothers – If you are not on Facebook yet, this video is a fantastic “jump start!” Social media is one of the best communication tools we have ever seen and this will give you great ideas on how to connect with tons of people in your community. Please watch this one with the entire team for great results!
5. “The Best Collection of Letters and Forms to Use in Your Dental Office” by The Madow Brothers – We have personally written some of the best letters that you can use in your practice! You will not find these on your practice management software. No way!
6. A great article (written by The Madow Brothers) that you can modify for your office to send out to your patients via newsletter, email, blog, Facebook, etc. Communicating with your patients regularly is something we want you to pay strict attention to in 2012 and beyond! This will be a great start!

You will receive every single one of the above bonus items totally FREE when you call and get signed up for tonight’s Powerhouse call entitled “14 Ways to Make 2012 Your Best Year EVER!”

How do you do this? It’s simple. Just call toll-free 1-888-88-MADOW. Let us know you want to be on the call. If we still have room, we will give you the instructions!

If our lines are busy, please keep trying. Do this earlier rather than later as we will fill up!

So call right now while this letter is right in front of you! “We can help you!”

1-888-88-MADOW

Talk to you tonight!

Call us now and we will throw in one more bonus. That’s right you will get the DVD that started this whole thing!!!  – “14 Ways to Make 2012 Your Best Year Ever!” It’s less than an hour long and after listening to this, if you and your team aren’t ready to have your best year yet, then you just didn’t pay attention. That’s right, we feel that once you watch this video you have such an incredible advantage over any office in your area… it will be YOUR OFFICE that everyone is talking about because your team will be so fired up! So get ready for 2012 to be your best year EVER by FAR!!

Are Any of These Your Goals?

We have been helping dentists and team members for over 22 years. Because of this we have a lot of interaction with great offices, many of which are in our Madow Powerhouse!

Recently, Dr. Tom Hadley of Nashville, TN shared some of his goals for 2012 with us. We thought they were really unique and wanted to share them with you (with Tom’s permission).

So here they are… please enjoy reading them and hopefully they will be an inspiration to you and your practice! (our comments are bolded)

Hey y’all (remember he’s from Nashville!)

We finished the year on Friday with a four hour team meeting that focused on what we did wrong in 2011 (we know what we did right) and what we are going to change for the better in 2012 with the end goal of 25% growth and a trip to TBSE.  Here’s how it’s gonna go down:

We’re going to give a lot more high fives.  The elevated hand slap has always been my thing but I’m taking it to a whole new level.  I’m also dropping the nice shoes and going with canvas Converse from now on. (we like the Converse look, with the high fives, his office sounds like the NBA)

25% growth in production (boom!!), 50 implants, 25 ortho cases, 12 full mouth veneer cases, 1 whitening per day.  We’re also going to get started on adding a pedo practice but that’s a big undertaking so it might not get done until 2013 but we’ll have the ball in motion this year.  (gotta give this guy credit, this is good stuff!)

We’re ripping out the front desk and putting in a coffee shop… I’m not kidding.  Instead of a receptionist it’s gonna be a barista who checks you in and she’ll make you a coffee drink or a smoothie.  (do you think the community will be talking about this?)  We’ll also serve my beer.  Yes, it will be set up just like a bar with a TV up in the corner. (we are not commenting on the beer!)

We are doing a big Nashville Bridal show on Sunday and it’s gonna take the whole office to pull this off. (he told us that he got tons of prospective patients from this!)

Thomas Hadley DDS
Pleasant View and East Side Smiles

Well Tom, congrats on coming up with these goals. Let us know how they pan out!

How about you? Do you have any goals to share with us? We would love to hear!

One more thing: our Madow Powerhouse is entering it’s third year and our group of offices is incredible. Want to grow with our Powerhouse offices? Want 2012 to be your best year EVER? Give us a call today and we’ll get you in.  Please, please, please do not be left out of the Madow Powerhouse.  Call 1-888-88-MADOW.

27 Ways to Get New Patients!

This past Tuesday evening an amazing phone call took place! It was our monthly Powerhouse “get-together!”  Normally we try to keep these calls to one hour or less but this one went about ten minutes over.  It was so worth it, as during the call TWENTY-SEVEN ways to get new patients into your dental practice were revealed! The Madow Brothers began the call by giving four quick ones and then Powerhouse members took over with twenty-three more.

It was an incredible call. It was fast paced. It was informative. And most of all, it was a lot of fun!

Were you there with us? We had record attendance! It seems as though our Powerhouse group keeps getting better and better!

Unfortunately many of you could not get to us in time to access the call. Many of you were “on the fence” and probably just didn’t realize how good of a call this was going to be. Well, it was AWESOME! Our Powerhouse Group is made up of forward thinking dentists and team members like you! We all help each other grow like crazy.
PLEASE LISTEN: There is NOTHING else like this in dentistry.

Good news: Even though the call is over, we made it a point to record it knowing that there would be many of you that would still want in. And now we are making it available to you to listen totally at your convenience. Listen at your office with your entire team or listen in the privacy of your home. Listen once or listen ten times! One thing… we recommend having several sharp pencils in front of you as well as a lot of paper. There will be a lot of notes you will want to take! You don’t want to miss even one of these ideas.

And guess what? The “rewards” of listening to this call have even gotten better! If you call us right now to say you want “in,” we are still making our incredible bonus package available to you as a “thank you!”

Take a look inside the package we will be sending you just for listening in on this call:

1. DVD: “How to Never Run Late” by The Madow Brothers – This video answers the age old question “How can we stay on time and not upset our patients ever again?” It’s a fun watch for the entire team. And you will become the office that is always running on time!
2. DVD: “Can We Stop Cancellations and No-Shows?” by The Madow Brothers – Can we stop them? Well, most likely not 100% since we are dealing with human beings. But can we minimize no-shows and cancellations so they no longer affect our bottom line? You bet we can. Just watch this video and you’ll find out how!
3. DVD: “Don’t Just Reduce Your Overhead – Slice it and Dice It!” by The Madow Brothers – We are always so concerned about production and collections but is there another way to increase your profitability? Just take a look at this video and you will find out. We give you so many things to cut down or eliminate that your head will be spinning. And your wallet will be GROWING!!!
4. DVD: “Twenty-Seven Ways to Get More Facebook Likes!” by The Madow Brothers – If you are not on Facebook yet, this video is a fantastic “jump start!” Social media is one of the best communication tools we have ever seen and this will give you great ideas on how to connect with tons of people in your community. Please watch this one with the entire team for great results!
5. “The Best Collection of Letters and Forms to Use in Your Dental Office” by The Madow Brothers – We have personally written some of the best letters that you can use in your practice! You will not find these on your practice management software. No way!
6. A great article (written by The Madow Brothers) that you can modify for your office to send out to your patients via newsletter, email, blog, Facebook, etc. Communicating with your patients regularly is something we want you to pay strict attention to in 2012 and beyond! This will be a great start!

You will receive every single one of the above bonus items totally FREE when you call and get signed up to listen in on our recorded Powerhouse call – “How to Get Tons and Tons of New Patients and Have Your Best Year Yet!”

THIS WILL BE THE BEST WAY FOR YOU TO GET NEW PATIENTS AND HAVE A RECORD YEAR IN 2012!

How do you do this? It’s simple. Just call toll-free 1-888-88-MADOW. Let us know you want to listen to the call. We will teach you the secret handshake and we will give you the instructions! Just kidding about the handshake!

If our lines are busy, please keep trying. Do this earlier rather than later as we are only making this recording available to a limited number of offices!

So call right now while this letter is right in front of you! “We can help you!”

1-888-88-MADOW

We’ll talk to you in a few minutes, right?

Ah ha… a last minute P.S. – – – – Call us now and we will throw in one more bonus. That’s right you will get the DVD that started this whole thing!!!  – “Twenty Ways to Easily Get More New Patients!” Add this to the ideas you will get from the recorded call and you will have a total of 43 new ways to get new patients! If you and your team can’t get tons of new patients “lining up at your door,” then you just didn’t pay attention. That’s right, we feel that once you watch this video and listen to the call, you will have such an incredible advantage over any office in your area… it will be YOUR OFFICE that all of the new patients will be flocking to. So get ready for 2012 to be your best year EVER by FAR!!

Tons of new patient ideas!

Tomorrow night – Tuesday November 29 at 8:00 PM Eastern Time – we are doing a LIVE teleconference on brand new ways to get NEW PATIENTS into your office. If you want to make 2012 your best year EVER, you don’t want to miss out on this call!

Oh yeah – the call is FREE! And here’s how you can get on:

It’s part of our Madow Powerhouse Coaching Program, and we are inviting you to give it a “test drive” by giving you the remaining days of November and all of December absolutely free – including tomorrow night’s information packed call! Plus – you will get our latest DVD which goes along with the teleconference. There is probbaly no better way out there to get new patients! Share these ideas with your team and watch your new patient numbers and production go crazy!
This “virtual national study club” gives you amazing tools to build your practice and enhance your career more than ever.

Members get:
A monthly instructional DVD by The Madow Brothers made exclusively for Powerhouse members
A monthly “meeting” – a live teleconference with other Powerhouse members where they share their practice building secrets
A professionally written blog  / article which will help inform your patients and boost your practice
Access to our members only Powerhouse private forum  – the country’s best “no b.s.” discussions on any possible issue affecting your practice
FREE attendance at our annual “Live Powerhouse Brainstorming” session, which has been described as a life changing event!
Up front seating at TBSE!!
 
To let you see just how incredible this program is, we invite you to take a “test drive.”
 
Call 1-888-88-MADOW right now and we will give you the rest of November and all of December totally free, including instant access to our latest video AND an invitation to Tuesday night’s members-only call! It’s at 8:00 PM Eastern time, and you don’t want to miss it!
 
You have nothing to lose – and becoming a member of Madow Powerhouse Coaching just may change your practice AND your life forever! It’s the best and most affordable program of its kind!
 
There are only a limited number of free passes for Tuesday’s call – so please call 1-888-88-MADOW right now before it’s too late