With a little planning and a lot of enthusiasm it is very possible for you to have the best May ever in your practice. Here are a few ideas to get you started…
Dental Tips and Ideas for May
Theme: Family Fun
May is Family Wellness Month & National Family Month.
Goal: Bring in new patients, increase production & exceed patient’s expectations.
Focus: Hygiene Preventive Services & Mouthguards (Consider special pricing on mouthguards).
Contest/Raffle – Family Fun & Wellness Gift Basket (Tote/Cooler) – Fill with lawn games, BBQ supplies, sunscreen, citronella candles, toothbrushes, paper products, chalk, etc.
Patients earn entries with Facebook likes, check-ins, reviews, Google reviews and for referring new patients.
Root Canal Awareness Week: 6-12 / Root Canal Appreciation Day: 11th
Can you believe there is actually a day and a week dedicated to root canal awareness? Strange as it is, let’s use it as an opportunity for patient education. We can teach how to prevent needing a root canal, what happens during root canal treatment, and why. Emphasize that root canals can be very comfortable procedures!
Social Media Post Ideas to Improve Engagement:
Receptionists Day: 9th
Root Canal Awareness Day: 11th
National Piercing Day: 16th
Eat More Fruits & Vegetables Day: 24th
World No-Tobacco Day: 31st
Practice Management Reminders:
Insurance Renewal – Many insurance companies renew their maximum on June 1st. Pull a report of any patients due in hygiene or with incomplete treatment that have benefits remaining and renew in June. Starting now, make “Use it or Lose It” calls, mail reminders and share on social media.
Continuing Care Reminders – Summertime is a great time of year and it can also be a busy time of year. We encourage you to remember to take the time to squeeze in your regular dental visit before the summer months fly by. Regular dental visits are so important to your overall health.
Gift Certificates – Gift certificates for teeth whitening make great gifts!
Have a great May!
Yours for Greater Success,
Betty Hayden is the lead coach at The Madow Center For Dental Practice Success. She has over 25 years of experience in the dental profession. Her expertise is in effective telephone answering techniques, profitable scheduling, marketing campaigns, communication, social media, new patient acquisition, practice growth, and much more. She is called “The Idea Woman” because she grows practices!
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