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The Madow Center “Dental Translator!”

dental translator

As a public service, and for your convenience, today we present to you….

“The Madow Center “Dental Translator!”

Let’s talk about some examples of what we mean by needed a dental translator.  See these examples below.

When a patient says…..

“My last full set of x-rays was nine months ago…”

What they really mean is…..

“Pretty soon you’ll be receiving a ten-year old, blurry, over-duplicated unreadable set of cone-cut non-digital bitewings with coffee stains.”

When a patient says….

“I’m allergic to everything except Vicodin and Oxycontin…..”

What they really mean is….

“Just hand over your prescription pad and get it over with.”

When a patient says….

“My insurance covers one hundred percent of everything…”

Dental Translator: What they really mean is….

“I’ve got the crappiest PPO on the face of the planet and you’re not on the list.”

When a patient says….

“His father is responsible for the bill….”

What they really mean is….

“That creep screwed me over four years ago and he’s about to do the same to you!”

When a patient says….

“I just have one quick question for you…”

What they really mean is….

“You’re about to be running twenty minutes late.”

When a patient says….

“Let me think about it….”

What they really mean is….

“You will never see me again.”

When a patient says….

“I need to come in today – it’s an emergency…”

What they really mean is….

“I’ve had some non-issue for the last three years but I know that you are super-heavily booked today so I decided to call.”

When a patient says….

“My last dentist never told me I had gum disease…”

What they really mean is….

“My last dentist didn’t own a perio probe and specialized in supervised neglect.”

When a patient says….

“I don’t want any anesthetic….”

What they really mean is….

“I’m about to squirm, scream, and bite your fingers.”

When a patient says….

“My kids will be fine in your waiting room…”

What they really mean is….

“A hurricane is coming….better call FEMA.”

But…..

When a potential patient on the phone says….

“How much do you charge for a cleaning?”

Or…. “Do you take my insurance?”

Or…. “Do you do braces, see kids, or anything else….?”

Dental Translator: What they really mean is….

“I WANT TO BECOME A NEW PATIENT IN YOUR PRACTICE!”

That’s right, out of all the practices in the world, they called yours! But believe it or not, ninety percent of the time these calls are handled incorrectly and the potential patient vanishes, never to be heard from again. If you want to take a few steps to make sure this doesn’t happen in your practice, here are two complimentary resources for you.

1) The Dental Practice Fixers Podcast

Along with discussing an interesting topic every week, on each episode of The Dental Practice Fixers we do two or three random “Mystery Shopper Calls.” The results are educational, sometimes astounding, and often hilarious. Check it out here!

2) Profitable Dental Scheduling is a “how-to” manual for dental office telephone answering, and now it’s available as a free download! Just click www.madow.com/profit to pick up your free copy!

The Madow Brothers

Author The Madow Brothers

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