“Would you like fries with that?”
Place an order at McDonald’s and it is pretty likely you will hear that line. And why not? One year after adding that now famous question to their repertoire, sales skyrocketed by 27%.
People go to McDonald’s to get fast food, and don’t mind being sold more if it.
But if Mickey D’s can successfully teach that high school kid with no previous training to boost sales so much, why are we afraid to do it in our dental practices?
We are highly trained professionals, and our patients come to us to get strong teeth, healthy gums and beautiful smiles.
So why are we afraid to look them in the eye and ask:
“Would you like to have whiter teeth?”
Why do we all of a sudden get shy when it comes to saying stuff like:
“We can beautify your smile using the latest advancements in cosmetic dentistry. Would you like to see how?”
Our patients trust us and come to us for the best possible dentistry. Don’t be afraid to let them know how we can help them!
After all, if McDonald’s can train that kid to stuff their customers with greasy, artery clogging fries, we can certainly help our patients become healthy and look their best!
Let’s all make a commitment to do it. We all want fries with that!!
At The Madow Group, we are here to make your practice better! If you want more new patients or a more productive practice, we can help you!